AI Insights · Timothy · April 2023
Top 5 Play Pass Games on iOS in the UK: Q1 2023
Explore the performance of the top five Play Pass games on iOS in the UK during Q1 2023, highlighting trends in downloads, revenue, and active users.
The first quarter of 2023 saw interesting trends for the top Play Pass games on iOS in the United Kingdom. Here’s a closer look at the performance of the top five games: Sudoku.com - Number Games, Flow Free, Dumb Ways to Die 2: The Games, Jigsaw Puzzles - Puzzle Games, and Nonogram.com - Number Games.
Sudoku.com - Number Games from Easybrain Ltd experienced consistent performance in both weekly downloads and active users. Weekly downloads began at approximately 16.8K in early January and saw a gradual decline, stabilizing around 9.7K by the end of March. The game maintained a steady revenue stream, peaking at around $763 in the final week of March. Active users showed a slight increase, moving from around 126K at the start of the quarter to approximately 136K by the end.
Flow Free by Big Duck Games LLC had a notable fluctuation in downloads. Starting from 15.7K in late December, downloads significantly dropped to about 3.9K in early March before surging again to 12.2K by mid-March. The game's weekly revenue peaked at around $1.8K in the last week of March. Active users remained robust, starting from 374K and reaching nearly 473K by the end of the quarter.
Metro Trains Melbourne Pty Ltd's Dumb Ways to Die 2: The Games experienced a significant spike in downloads, peaking at roughly 14.5K in early February, before falling to around 2.5K by the end of March. Despite low revenue figures, active users showed a sharp increase in early February, peaking at around 21.5K, before gradually decreasing to about 5.2K by the end of the quarter.
Jigsaw Puzzles - Puzzle Games from Easybrain Ltd maintained steady weekly downloads, starting at around 8.2K in late December and stabilizing around 5.3K by the end of March. The game saw consistent weekly revenue, peaking at approximately $315 in late February. Active users remained relatively stable throughout the quarter, averaging around 62K to 64K.
Lastly, Nonogram.com - Number Games by Easybrain Ltd showed varied download trends, starting at approximately 7.5K in late December and experiencing fluctuations, ending at around 3.8K by the end of March. The game's revenue peaked at $265 in the final week of March. Active users remained stable, hovering around 32K to 34K throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.
